Sarfix Logistics
Customer Acquisition Officer
Department: Operations
Reports to: Operations Manager
Location: Lagos, Nigeria
Employment Type: Full-time
Job Summary:
The Customer Acquisition Officer is responsible for bringing new customers onboard and expanding the company’s client base. This role focuses on identifying potential customers, promoting the company’s logistics services, and building lasting relationships with both individual and business clients. The officer also gathers feedback from customers to help improve service delivery and overall customer experience.
Key Responsibilities:
– Identify and reach out to potential B2B and B2C customers to promote the company’s logistics services.
– Execute customer acquisition strategies as directed by the Operations Manager.
– Build and maintain relationships with small business owners, corporate clients, and walk-in customers.
– Follow up on leads, make calls or visits, and convert prospects into active customers.
– Collaborate with riders and the dispatch team to ensure smooth onboarding of new customers.
– Collect and document customer information accurately for proper record keeping.
– Provide timely feedback on customer needs, complaints, or service challenges.
– Suggest ways to improve customer satisfaction and service efficiency.
– Support marketing or field activation efforts aimed at increasing customer sign-ups.
– Prepare basic weekly reports on customer acquisition activities and progress.
Requirements:
– Minimum of an OND or HND/Bachelor’s degree in Marketing, Business Administration, or a related field.
– 1–2 years of experience in sales, customer service, or field marketing (experience in logistics or delivery is an advantage).
– Good communication and interpersonal skills.
– Ability to approach and engage potential customers confidently.
– Basic record-keeping and reporting skills.
– Must be target-driven, organized, and willing to work in the field when required.
– Familiarity with basic computer or mobile applications for reporting is an added advantage.
– Comfortable using mobile or web-based applications to record and report customer information.