Digital Marketer / Social Media Executive

We are seeking a Digital Marketer / Social Media Executive to strengthen our online presence and drive customer engagement in the microfinance banking sector. You will design and execute digital campaigns that promote financial inclusion, build trust, and attract new customers.

Key Responsibilities
• Manage and grow the microfinance brand across all social media platforms.
• Create engaging content that promotes loans, savings, financial literacy, and customer success stories.
• Run targeted ads to attract borrowers, savers, and potential clients.
• Develop digital campaigns that boost leads and build community trust.
• Track analytics, customer behavior, and campaign performance.
• Respond to inquiries, build online relationships, and strengthen brand reputation.
• Collaborate with teams to drive digital customer acquisition trust.