Luxe Libation
• Develop and implement marketing strategies that increase brand awareness and drive product sales.
• Plan and execute promotional campaigns, product launches, and consumer engagement initiatives.
• Collaborate with the sales team to align marketing efforts with revenue goals.
• Manage social media, influencer partnerships, and digital advertising.
• Create high-quality Reels, TikToks, and photos featuring new arrivals, “behind-the-bottle” stories, and pours.
• Share wine pairing tips, and tasting notes to engage both connoisseurs and beginners.
• Respond to DMs and comments with a sophisticated and welcoming tone.
• Develop a monthly content calendar and track metrics like engagement and website traffic to see what resonates.
• Conduct market research to understand customer preferences, competition, and market trends.
• create compelling marketing materials.
• Monitor and report on campaign performance and ROI.