Easywin Lotto
Job Summary
The Social Media Manager will be responsible for developing and executing social media strategies that enhance brand awareness, drive engagement, and grow our online community in the sports betting space.
Key Responsibilities
– Develop, implement, and manage social media strategies aligned with the company’s marketing goals.
– Create and publish engaging content across all platforms (Facebook, Instagram, Twitter/X, TikTok, YouTube, etc.).
– Monitor, analyze, and report on social media performance using analytics tools.
– Manage social media campaigns and promotions to increase visibility and engagement.
– Respond to comments, messages, and inquiries in a timely and professional manner.
– Stay updated on industry trends, betting culture, and competitors to optimize content strategy.
– Collaborate with the design, marketing, and product teams to ensure brand consistency.
Requirements
– Bachelor’s degree in Marketing, Communications, or a related field.
– 2–4 years of proven experience as a Social Media Manager (experience in sports betting, gaming, or entertainment industry is an advantage).
– Strong knowledge of social media platforms, trends, and best practices.
– Content creation skills (copywriting, basic graphics, and short-form video editing).
– Proficiency in social media tools and analytics platforms.